Spring Creek Pools and Spa builds the best pools money can buy. If you can think it, they can build it. Corvus was brought in to conceptualize, design, and implement the brand identity for Spring Creek. We new we needed to develop a brand that basically “oozed class from its pores” so as to appeal to a sophisticated clientele. The purpose, to get them to spend their expendable cash on a very expensive luxury. Corvus built the Spring Creek brand by first creating a logo, business systems, and marketing materials that were as beautiful and professionally designed as Spring Creek’s product. We then complimented the identity with showcase photography, website design and apparel development. When the project was complete, Corvus had created a public image for Spring Creek Pool & Spa that projected professionalism, luxury and sophistication.